About this position

We are looking for a seasoned executive to lead all of our functional teams responsible for paid customer acquisition, tasked with running multi-million US dollar monthly marketing budgets.  In this newly created role, you will manage multiple direct reports who oversee major acquisition channels: Affiliates, SEM, influencer/social media, and software distribution partnerships. You’ll report directly to one of the company’s co-founders.

Paid customer acquisition is core to our business, and we need your help to drive the success of our teams’ efforts and supercharge our growth.

Your responsibilities

  • Build teams by hiring in all functional areas of paid marketing. We expect to hire more than a dozen people over the next year, spanning multiple countries. You’ll create the hiring plan, and work with our recruiting team to find outstanding talent.
  • Spearhead strategic planning and execution for our global performance marketing efforts. Our goal is to acquire as many new customers as possible at the lowest possible cost.
  • Manage your direct reports and ensure that they have the tools to manage their reports. You define expectations, guide career and skill growth, and hold people accountable.
  • Oversee major categories of spend. Assist our teams in negotiating/winning deals with large channel partners, and in making significant spend decisions that adequately balance risk and reward.
  • Identify opportunities to promote our services with relevant messaging, and ensure that your teams are sharing information cross-functionally to capture such opportunities.
  • Articulate acquisition teams’ needs from other departments including design, product marketing, data science and attribution, and collaborate with stakeholders from those departments to prioritize and deliver upon these requirements.
  • Promote and defend a global brand that consumers trust and recognize.

Requirements:

  • 10+ years of experience in digital performance marketing, with at least 5 years in a managerial role.
  • Extensive experience in making decisions about marketing budgets, either in an agency working on behalf of clients or directly as a corporate advertiser.
  • You enjoy managing people and are good at it. Have simultaneously managed several direct reports and multiple skip-level reports.
  • Demonstrated ability in developing a team, including hiring, coaching, and mentoring.
  • Ability to analyze performance and spend data to make decisions about different areas of performance marketing spend, ensuring acquisition growth within budget constraints.
  • Strong intuition about consumer behavior. Able to ensure that campaigns and marketing copy engage potential customers, address their needs, and trigger decisions to purchase.
  • Have strong English communication skills, both written and verbal.

Additional skills/experience (optional):

  • Excellent negotiation abilities
  • Experience in running an affiliate marketing program

What we offer

  • Challenging work in a fun and collaborative environment
  • Attractive compensation
  • Spacious open-concept and centrally located offices
  • Full-time employment with flexible working hours
  • Fully stocked pantry with breakfast foods, fresh fruit, and snacks
  • Team lunches and company events
  • Multicultural teams represented by 30+ nationalities

Note: Please upload your resume as a PDF and do not include any salary or compensation information in it.

About Us

For more than 11 years, we’ve paved the way towards a more private and secure digital world. We’re a global SaaS company and an industry leader in cybersecurity. Millions of consumers worldwide use our internet privacy and security products every day.

Our team of over 800 employees spans the planet. Team members work from major international hubs like London, Hong Kong, Singapore, Tokyo, Toronto, Taiwan, Poznań, and more.

We’re profitable, and we’re growing. Right now, we’re hiring talent across all functions: software development and engineering, product, data analytics, marketing, content, and people.

We’d love you to join us and be part of the team.